Tag Archives: inspired organizations

Strong Brands Are Relevant

One of the three dominant characteristics of a strong brand whether corporate or personal is relevance. Facebook has already become an “iconic” brand through tapping into the highly relevant human need for connection. Relevance distinguishes a close friend from an … Continue reading

Posted in Brand, David McNally Books | Tagged , , , , , , , , , , , , , | Leave a comment

How to Create – Team Spirit

“A triumph of the human spirit” is the way we describe the achievements of those who have managed to access the very best that is within them. Spirit is a powerful force that exists within all human beings. However, you … Continue reading

Posted in Brand, Leadership | Tagged , , , , , , , , , | Leave a comment

It’s All About the People

Recently the Minneapolis Star Tribune published an article based on the findings of Pennsylvania research firm – Workplace Dynamics. Titled “It’s all about the people,” the Star Tribune commissioned the research to discover the Top 100 Workplaces in the Twin  … Continue reading

Posted in Brand, Leadership | Tagged , , , , , , , , , | Leave a comment

Oprah – An Extraordinary Legacy

Even if one has only the smallest of interest in famous people or is content to read just the headlines in the media, it would have been hard to miss the news that The Oprah Winfrey Show was ending after … Continue reading

Posted in Leadership | Tagged , , , , , , , , , , , , | 2 Comments

Purposeful Leadership

Recently the TransForm team participated in a discussion with a client as we prepared for a leadership workshop that we would be conducting for around fifty of their leaders. The audience would be a combination of experienced and those newly … Continue reading

Posted in Leadership | Tagged , , , , , , , , , , , | 1 Comment